Analytics 365 - Launch Videos

Collaboration is at the heart of every business, yet invisible to most. With Analytics 365, managers no longer need to rely on guesswork to lead their people. Gain insights into collaboration and customer engagement, and make decisions based on facts - not feelings.
For the launch of the Analytics 365, I was tasked to head the creation of a series of product videos that would sit in the Microsoft App stores. These videos would be used to explain to potential customers the perks of the product as well as how it works.
This project allowed me to merge a range of design skills, from vectorising the Analytics 365 product, pulling out features and making animations highlighting key areas. The animation and motion design components brought life and fluidity to the visuals, while live editing added a real-time dimension, enhancing the overall immediacy and engagement. By assuming the role of both director and editor, I could intuitively guide the creative process, ensuring a cohesive and polished result.
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Animated Album Artwork